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Hire a car in Norwich with Hertz
Hire a car in Norwich and unlock the city’s distinctive traditions and contemporary charms. Norwich has a few claims to fame – as the UK’s most complete medieval city and England’s first UNESCO City of Literature – and you can explore its many highlights on your own terms by hiring a car.
You’ll find our pick-up point at Norwich Airport, just 10 minutes from the city centre. From here, you could also be driving along the picturesque Norfolk coastline in little over half an hour.
The vehicle range at Hertz is not quite as vast as the Broads – but it’s still impressive. You may like a comfortable hatchback – especially if you’re travelling with the whole family – or perhaps a 4x4 if you’re going off road. These spacious cars are ideal for driving to Cambridge, Essex and the rest of East Anglia.
Norwich’s cobbled streets will surely tempt you to uncover the magic of its historic city centre – and there’s lots more to enjoy out in the nearby towns, villages and rural pastures. Fire up the engine, turn the radio on, and feel the breeze in your hair as you snake around these coastal roads. It’s what driving was made for.
Benefits from day one.
Join 
for free.
- Up to 10% off the base rate on rentals in select countries
Up to 10% discount applies to base rates in the UK, France, Germany, Spain, Italy, and Benelux. 5% applies for the rest of the world. The discount applies to the base rate quoted (excluding taxes and any other charges). It does not apply to affiliated rates or rates that are already discounted.
- Add your spouse as a second driver without an extra fee
- Earn points redeemable toward free rental days and upgrades
Points are earned on per day time and mileage charges only. Free rental days cover base rate (time and mileage) only. Taxes, optional extras and any other fees are excluded. One-car-class upgrade applies to Compact, Intermediate, Standard & Full-size rentals with a maximum upgrade to a Premium. Additional terms and exclusions apply
- Skip the counter and go straight to your car
You can skip the counter once your membership is activated after your first rental. Available at select locations only.
Benefits from day one.
Join 
for free.
- Make travel feel golden with Hertz Gold+
Ready to get more from every drive? Hertz Gold+ is our free loyalty program that turns everyday car rental into rewards. Get instant perks and seamless pickups.
- Skip the line, choose your ride, and go
Skip the rental counter at selected locations – just head to your car and go. At selected US rental locations, you can also choose from a wider selection of cars, including exclusive vehicles for top-tier members.
- Earn points to redeem for free rental days
Earn free rental days with every booking. The more you rent, the faster you unlock elite status.* *Points are earned & redeemed on the base rental rate only. Taxes, fees, & options are excluded. Additional terms apply.
- Share the drive for free
Add your spouse or partner as an additional driver for free.
Driving in and around Norwich
Parking in Norwich
- Monastery Court Car Park (NR3 1HN) is open 24/7, close to the Erpingham Gate, Norwich Cathedral, and Norwich Playhouse.
- St Giles Multi Storey Car Park (NR2 1JL) is handy if you're visiting Norwich Castle Museum and Art Gallery, Strangers' Hall, and Plantation Garden. Also open all day.
- RCP Parking (NR14 8TS) is close to Whitlingham Country Park, Whitlingham Adventure, and Norfolk Snowsports Club. It too is open 24 hours a day, seven days a week.
Key roads in Norwich
How to get from Norwich to the Broads
It takes 34 minutes to drive the 22 miles from Norwich to the Broads – an area of 303 square km straddling Norfolk and Suffolk. To get there from Norwich:
- Leave the Hertz car rental car park on Amsterdam Way and turn right on to Holt Road.
- Head straight on at the first roundabout and, at the second roundabout, take the second exit to join the A1270.
- Keep following the Broadland Northway and then take the first exit at the roundabout to join the A47.
- Follow Yarmouth Road and then turn right on to Branch Road, which leads to the Broads.
- From here you can carry on east to Great Yarmouth, or explore the small towns bordering the Norfolk and Suffolk Broads.
How to get from Norwich to Norfolk Coast AONB
Norfolk Coast AONB is just a one hour and 15-minute drive from Norwich – but the specific route and distance depends where you’d like to visit. To reach:
- Cromer – take the A140 north out of Norwich. You could also drop by Sheringham and Overstrand after visiting Cromer.
- Blakeney – heading north-west from Norwich, find the B1149 and take the scenic route through Glandford and Wiverton to Blakeney.
- The Burnham Villages – leave Norwich via the A147, following the A1067 then the B1355 to the Burnham Villages.
Why Hertz?
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Found a lower rent? We’ll match it and give 10% off of that base rate.
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Plans change. Cancel for free up to 2 days before pick-up.
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A quick guide to Norwich
38 St Giles Boutique B&B
8 St Giles St, Norwich NR2 1LL
Tucked into a Georgian townhouse right in the heart of town, this charming B&B offers eight individually styled rooms. You can expect a calm, homely ambience - perfect if you seek a peaceful urban escape.
The Assembly House
Theatre St, Norwich NR2 1RQ
Set in a splendid Grade I-listed building, this boutique hotel boasts glamorous event spaces, chandeliers, and 15 elegant rooms. You’ll also enjoy an on-site cookery school and fine dining restaurant just a short stroll from market stalls.
The Dial House
Market Pl, Reepham, The NR10 4JJ,
Located slightly out of town in a quirky Georgian house, the Dial House features unique rooms with oversized bathtubs and eccentric design. A two-Rosette restaurant and personal welcome make it ideal if you're after character and culinary flair.
Benedicts
9 St Benedicts St, Norwich NR2 4PE
Run by ‘Great British Menu’ chef Richard Bainbridge, this stylish restaurant serves beautifully executed modern British dishes, including standout lamb and pork. The Black Forest gateau is a must - and service is both warm and polished.
Shiki
6 Tombland, Norwich NR3 1HE
A gem for lovers of Japanese cuisine, Shiki offers high‑quality sushi and sashimi in a cosy, canteen-style space. Reviewers rave about the smooth salmon and light tempura—an unexpectedly excellent value find.
Pho Norwich
5 Queen St, Norwich NR2 4SG
This beloved Vietnamese eatery is known for its fragrant, warming pho bowls and freshly prepared summer rolls. The casual setting makes it a welcoming spot whether you're dining solo or with friends.
Norwich Cathedral
65 The Cl, Norwich NR1 4DH
Built between 1096-1145, the cathedral features magnificent Romanesque architecture and the second-tallest spire in England. You’ll often spot nesting peregrine falcons on its towers, and the cloisters are among the largest in the country.
Norwich Castle Museum & Art Gallery
Castle St, Norwich NR1 3JU
Originally a Norman keep, it now houses all-day exhibitions ranging from archaeology to fine art. Don’t miss the British Museum-collaborated medieval gallery and immersive new displays unveiled in its massive recent redevelopment.
Pull's Ferry
29 Ferry Ln, Norwich NR1 4DZ
A serene riverside gem, this 15th‑century ferry gateway marks where stone was once hauled to build the cathedral. You can stroll along the muddy banks, glimpse the historic arch, and enjoy peaceful photo opportunities beside the Wensum.
FAQs about car hire
Do I need to make a reservation in advance for a Hertz car rental in Norwich?
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Are there any restrictions on taking a rental car outside Norwich?
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